“One of the most important things for a brand, particularly of a business still starting out and looking for greener pastures, is good web design. Web design can be the one thing that pushes you above or pulls you below your competition. Design matters, because it can reflect how you and your brand do business, and ultimately how your clients and potential customers see and feel about you.

This is particularly important when it comes to websites, which are essentially the new storefronts and first contact points for an increasing number of businesses and brands. Make a bad impression, you lose a potential conversion. Make a good one, you gain a customer. Make a great impression, and you can potentially gain and keep a customer for life.” ~DIY Marketers